# Our clients’ case studies. Canonical source: [Our clients’ case studies.](https://multiconversion.com/en/case-studies/) Language: en > Projects for Hoteles RH, ADEIT, Geographical Norway and ELPOZO: context, work delivered and scope of the results. Available versions: [es](https://multiconversion.com/proyectos/index.md) · [en](https://multiconversion.com/en/case-studies/index.md) · [pt](https://multiconversion.com/pt/projetos/index.md) Multiconversion experience The challenge, the work delivered and the scope of each result. Projects in hospitality, education, ecommerce and food. ## Projects and results Food ### ELPOZO Omnichannel campaign in web development & UX [](https://multiconversion.com/en/case-studies/#elpozo) #### The challenge ELPOZO wanted to connect with its audience through the “La calle de mis abuelos” campaign, strengthen emotional ties with the brand and encourage participation on social media. #### What we did - Campaign strategy and creative concept together with the client and BSV Producción. - Campaign landing page development and user experience design. - Optimisation of interaction points to encourage participation and conversion. #### Result +284% conversions in the ELPOZO project. Source: Multiconversion. The measurement period and comparison baseline for this percentage are not published. #### How to interpret this result The result concerns conversions in this project. It does not express sales, revenue or an expected outcome for other campaigns. #### Related services - [Conversion Design](https://multiconversion.com/en/services/conversion-design/) - [Web Development](https://multiconversion.com/en/services/web-development/) - [Food & FMCG](https://multiconversion.com/en/sectors/food-fmcg/) - [Discuss a similar project](https://multiconversion.com/en/contact/#formulario) Education ### ADEIT · Universitat de València Academic Digital Transformation 360º [](https://multiconversion.com/en/case-studies/adeit/) #### The challenge The Universitat de València’s Universitat-Empresa ADEIT Foundation wanted to raise the profile of its postgraduate education and attract prospective students for master’s degrees, courses and certificates. #### What we did - Multichannel digital strategy based on the target audience and its decision journey. - Web development and Conversion Design to communicate the educational offering. - Digital acquisition and optimisation of the conversion from visits to interested enquiries. #### Result +67% qualified leads in the ADEIT project. Source: Multiconversion. The measurement period and comparison baseline for this percentage are not published. #### How to interpret this result The result concerns the volume of qualified leads. It does not mean a 67% increase in enrolments; the operational qualification criteria are not published. #### Related services - [Digital Transformation 360](https://multiconversion.com/en/services/digital-transformation-360/) - [SEO & GEO](https://multiconversion.com/en/services/seo-geo/) - [Conversion Design](https://multiconversion.com/en/services/conversion-design/) - [Link to this case study: ADEIT · Universitat de València](https://multiconversion.com/en/case-studies/adeit/) - [Education & Training](https://multiconversion.com/en/sectors/education/) - [Guide to choosing an agency in this sector](https://multiconversion.com/en/sectors/education/guide/) - [Discuss a similar project](https://multiconversion.com/en/contact/?sector=educacion&interes=diagnostico-sectorial#formulario) Tourism ### HOTELES RH Omnichannel strategy for a hotel chain [](https://multiconversion.com/en/case-studies/hoteles-rh/) #### The challenge Hoteles RH wanted to increase direct-channel sales and offer a distinctive digital experience, from discovering a hotel to making a booking. #### What we did - Design and implementation of the hotel group’s digital marketing strategy. - PPC campaigns, SEO, programmatic advertising and automated email marketing. - Web analytics, segmentation, A/B testing and experience improvements across the corporate website and individual hotel microsites. #### Result −38% direct CPA: a reduction in the cost per acquisition in Hoteles RH’s direct channel. Source: Multiconversion. The measurement period and comparison baseline for this percentage are not published. #### How to interpret this result CPA expresses the cost per acquisition in the direct channel. The reduction alone does not describe the group’s margin, occupancy or overall profitability. #### Related services - [Google Ads](https://multiconversion.com/en/services/google-ads/) - [Conversion Design](https://multiconversion.com/en/services/conversion-design/) - [Email Marketing](https://multiconversion.com/en/services/email-marketing/) - [Link to this case study: HOTELES RH](https://multiconversion.com/en/case-studies/hoteles-rh/) - [Tourism & Hotels](https://multiconversion.com/en/sectors/tourism-hotels/) - [Guide to choosing an agency in this sector](https://multiconversion.com/en/sectors/tourism-hotels/guide/) - [Discuss a similar project](https://multiconversion.com/en/contact/?sector=turismo-y-hoteles&interes=diagnostico-sectorial#formulario) Retail ### GEOGRAPHICAL NORWAY Brand launch in the Spanish market [](https://multiconversion.com/en/case-studies/geographical-norway/) #### The challenge The Geographical Norway project focused on launching the brand in the Spanish market and developing its e-commerce channel. #### What we did - Go-to-market strategy for Spain. - E-commerce channel development. - Paid Media to support the brand launch. #### Result €4.2 million in revenue in the first year of the Geographical Norway project. Source: Multiconversion. This figure covers the project’s first year. A revenue breakdown by channel and advertising attribution are not published. #### How to interpret this result Project revenue is not profit or advertising return. Assessing another ecommerce business also requires margin, returns and repeat-purchase data. #### Related services - [Digital Business](https://multiconversion.com/en/services/digital-business/) - [Web Development](https://multiconversion.com/en/services/web-development/) - [Link to this case study: GEOGRAPHICAL NORWAY](https://multiconversion.com/en/case-studies/geographical-norway/) - [Retail & E-commerce](https://multiconversion.com/en/sectors/retail-ecommerce/) - [Guide to choosing an agency in this sector](https://multiconversion.com/en/sectors/retail-ecommerce/guide/) - [Discuss a similar project](https://multiconversion.com/en/contact/?sector=retail-y-ecommerce&interes=diagnostico-sectorial#formulario) let’s start ## Start with a _strategic analysis_ of your business. Share your project with us and our team will prepare an initial audit to identify growth opportunities in Digital Marketing, Artificial Intelligence and automation. You will receive it within 48 hours. 📍 Valencia · Madrid · Dublin · Berlin☎ 686 568 904✉ hola@multiconversion.com