our own method · since 2010

Our own method. Measurable results.

We are a ROI agency: 15 years turning data into growth through analysis, implementation and continuous improvement on our Multichannel Customer Journey®.

Projects run with the method
+200
Phases in the process
3
Journey stages
4
(01)the process

Three phases. One goal.

Every phase has deliverables, duration and KPIs defined in writing — you know what you are buying, when it lands and how it is measured.

PHASE 01

Analysis & Definition

Nothing gets built until we understand the business.

Business model and new modelsDistribution and operationsStrategic and marketing planCustomer journeyAcquisition and conversion models
PHASE 02

Development & Implementation

Strategy becomes assets that sell.

Media plan executionMultichannel digital strategyApp mobile & web developmentConversion design
PHASE 03

Optimisation & Continuous Improvement

The work does not end at launch: it starts there.

Web analyticsCRO optimisation & A/B testingAutomation and loyalty systemsCross selling
(02)the whole system

Experts in conversion and online investment optimisation.

We are a multidisciplinary team with more than 10 years supporting companies through their digital transformation. In that time we developed our own methodology that puts the client at the centre: a personalised strategy, adapted to the stage each business is at, to meet its objectives with the highest return on investment.

Diagram of the Multiconversion method: the three phases of the agency process and the four stages of the Multichannel Customer Journey®
(03)multichannel customer journey®

The right channel, at the right moment.

Every stage of your customer’s journey has its optimal channels. The method allocates budget where each euro returns most.

STAGE 01

Brand awareness

Being discovered by those not yet looking for you.

SEODisplay & programmaticContent marketingPPCPROffline advertising
STAGE 02

Consideration

Being there while they compare and decide.

Landing pagesSocial mediaDrip campaignsNewsletter
STAGE 03

Purchase decision

Removing friction exactly when it matters.

RetargetingOnline chatWebAppEmail
STAGE 04

Loyalty

Making sure the first purchase is not the last.

SMSSurveysLoyalty programmeCross-selling & automationEmail