roas como calcular
Analysis

What is ROAS and how to calculate it

ROAS, another acronym within the universe of terms and anglicisms of Digital Marketing. This metric, without being as “famous” as the CPC, the CTR or…
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curiosidades de tik tok
Social networks

7 curiosities of Tik Tok: The social network of the Z generation

The social network of the moment (with permission from Instagram) managed to exceed last October in the number of downloads to Facebook, Instagram, Youtube and…
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SEO

Restaurants no longer need a website ‘thanks’ to Google

Opening hours, location, menu, recommendations ... who has not ever looked for relevant information about a restaurant? If you have ever done it, how many…
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retirada de URLs
SEO

Know the new tool for removing URLs from Google

We finally have the URL removal tool available in the new search console interface. For a few months, Google has been creating a new interface…
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Digital marketing

Google Chrome will “engulf” all third-party cookies … And now what?

Google will eliminate third-party cookies in your Chrome browser in less than 2 years. (and ...a scary sound is heard comes in!) It is news…
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ecomarketing
Digital marketing

Eco marketing , green marketing What it is and how to apply it

Eco marketing, green marketing. What it is and how to apply it Do you have a recycling program at your agency? Do you use LED…
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keywords en los títulos
SEO

Using keywords in titles is no longer critical for Google

Just two weeks ago, John Mueller, Google Webmaster Trends Analyst, announced that putting the keyword in the titles (H1, H2, H3, etc.) has ceased to be…
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tendencias seo para 2020
SEO

SEO trends for 2020

For a few years, SEO strategies have become very important, especially in the search for positioning in the Google network where 90% of internet user…
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Tendencias de marketing que necesitas saber para 2020
Digital marketing

Marketing trends in 2020

As we approach the end of the year, it is an appropriate time to look where we are going and the marketing trends, we are…
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captación de leads en linkedin
Social networks

B2B strategies of leads caption in Linkedin

Leads, brochures, records, contacts ... in short, users’ contact details interested in your products or services. They are the fuel of B2B businesses and their…
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