Blended marketing
Multichannel strategy

What is blended marketing and in what situations is it used?

Nowadays, we could talk about a 360º campaign, since it usually covers several channels in a way that can impact the user in different ways…
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Multichannel strategy

Cabañero success story: Multichannel online conversion strategy

The Cabañero company is one of the leading enterprises in the sector of the manufacture and installation of aluminum and PVC windows and different accessories…
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Multichannel strategy

The new digital consumer. The importance of online multichannel strategy

The emergence of the Internet and social channels changed everything. They changed the way you communicate, consume, even live. A paradigm that makes companies sell…
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